Senior Digital PR Executive

Do you want to transform your career in digital PR? Then this could be the role for you.

We’re offering a unique opportunity for an experienced digital PR executive to become an integral part of a successful, established agency where fast career progression and promotion is available for the right person.

Able to work across B2C and B2B brands spanning the UK, we are looking for an ambitious go-getter with a passion for PR, is buzzing with creativity and driven by a desire to deliver results for our amazing portfolio of clients. 


Senior Digital PR Executive


Dependent on experience


Monday – Thursday (working from home on a Friday) @ 24 Park Square West, Leeds, LS1 2PW.

Key responsibilities

  • Play a key role in contributing newsworthy campaign ideas to PR brainstorm sessions 
  • Consistently generate high-quality media coverage and backlinks through media relations
  • Be responsive to news stories and trends that impact our clients and always alert to newsjacking opportunities 
  • Write strong press materials for a variety of clients, stories and campaigns
  • Work across both B2C and B2B sectors 
  • Pull and analyse data for digital PR campaigns
  • Build relationships with journalists and develop and maintain media lists
  • Create monthly media coverage reports that showcase performance against agreed KPIs
  • Understand your clients’ sectors, industry issues and their competitors
  • Continue to develop your digital PR learning and how it integrates with wider SEO success
  • Be able to support the wider team on our social media clients when needed, developing ideas, building content plans and working with the client to create engaging content

About you

  • You’ll have a growth mindset and be keen to learn and progress
  • First class written skills and attention to detail
  • A desire to keep up-to-date with the latest digital PR and SEO best practices, tools and techniques 
  • Strong organisational skills
  • Friendly, enthusiastic and eager to learn
  • Good time management 
  • Flair for creativity, strategic thinking and innovation
  • Able to support new business 

Why Source?

We are a performance-led marketing communications agency based in Leeds that is driven by a commitment to ensuring that every creative idea, strategy or marketing activity is rooted in delivering results for our clients. 

Everything we do at Source is motivated by a desire to perform to the highest standard and exceed every client expectation, whilst ensuring we have lots of fun in the process and continually provide an agency culture that our team loves to be part of.


  • Competitive salary depending on experience
  • 25 days holiday + your birthday + period between Christmas and New Year + additional day at Easter
  • Flexible working time
  • Mobile phone allowance
  • Personal learning and development training programme
  • Bonuses tied to agency performance
  • Regular team socials