Source warms to the challenge of Effective Energy Group PR and paid digital brief

The Effective Energy Group has appointed Source to promote its services and enhance its brand through PR and paid digital.


The Nottinghamshire-based Group is a leading national energy efficiency and fuel poverty scheme provider, which works closely with energy companies, local authorities and housing associations to help households in need to reduce energy consumption.

Daniel Kennedy, a director of Source, said: “The Effective Energy Group has an incredible reputation with those it has worked with over the years, but this reputation is very much under the radar.”

“Our brief is to ensure the group and its services are seen in all the right places at a time when the services they provide are becoming of ever greater importance due to spiralling energy prices and the impact that is having on the numbers living in fuel poverty.”

Leisa Marr, group marketing director at the Effective Energy Group, added: “Source has some great ideas and a strong track record in delivering excellent results for clients – a lot of whom stay with them for a long time. We’re looking forward to working closely with them in what is going to be big year for renewable energy in the UK and a potentially huge year for Effective.”

Source PR

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